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November 18, 2010


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Kathy Reiffenstein

Hi Darlene,

Thanks for your comment!

It's easy to say and harder to do, isn't it?? But this kind of thinking from the audience's shoes makes such a difference in engagement and buy in.



Kathy, this is a great post. It's so easy to overlook what really grabs the attention of your audience and just dive into your content. Stepping back and thinking about how to touch their hearts/emotions is great advice.

Kathy Reiffenstein

Hi Heather,

Thanks for your enthusiastic comment!!


Heather Stubbs

Absolutely right!! Bravo! I agree with every word!

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